Motorcycle Sales
The overall development of motorcycle industry to accelerate progress
”Transformers” would not only put POSE and Meimei motorbike photo, but also accompanied by music Tiaojie Wu … … Loncin motorcycle exhibition in an up to 2 meters, “Transformers,” an appearance, it attracted many visitors eye.
September 17, 2009, at the Eighth International Motorcycle Industry Expo, the “Transformers” open, industry re-released the corner Loncin breath upcoming LX150 (Metal Slug), TBL125A, MSL250 (Jedi), YS250 (run-off), WL110A (days Rui), LX150-24 (track), etc. six new products. In the conference site, a unique 3D imaging technologies and virtual imaging Motorcycle Loncin brand fully reflects the pursuit of science and technology and fashion, and this new concept in the six also received a perfect interpretation.
Like, like Loncin, Jialing, Grand River Group, Zongshen, Lifan and Chongqing construction Bacheng behalf of the Chinese motorcycle manufacturing capacity for more than 450 vehicle and parts manufacturers in Chongqing have come to participate in the exhibition sounded the Chinese motorcycle industry to accelerate progress “Assembly.”
”Jinggangshan” motorcycle first of its kind
From 1951, China successfully tested a first batch of five “Jinggangshan” brand motorcycles until 1978, the national motorcycle production and sales of only about 21900, and by 2008 China’s motorcycle production and sales for 27.5 million, 30 years, production and sales volume growth in 1300 times.
China Automobile Association, said Li Bin, Secretary-General Motorcycle Branch, in 2008 industrial output value of 112.58 billion yuan to complete 22 years increased 134.6 times; in 2008 China’s exports of 9.8 million motorcycles, export 5.023 billion U.S. dollars, export earnings were 21 years growth of 347.5 percent and 394.3 times; in 2008 the whole industry realized a total profit of 2.95 billion yuan, 22-year increase of 75.4 times; 2008 industry-wide profits of 6.217 billion yuan turned over to 21 years increased 349-fold.
However, in the early stage of development of China’s motorcycle industry, “market for technology” case is not uncommon, the results can not be optimistic, which is very similar to the automotive industry. Some enterprises learn his lesson, cooperation is not a joint venture, adhere to building the national brand, Loncin, Grand River and so is one of the most firmly on the ground. It is these companies do something before the end of China’s own motorcycle Xian Shuguang.
”Today, all enterprises here and brands are the pride and mainstay of the motorcycle industry, able to participate in such events, we are deeply honored. Post new one to the outside world informed Loncin The latest results, harvest all the earnest recommendations; the other hand, the rise of hope and prosperity for the industry contribution to modest, a total of promoting development. “Loncin Industry Gao Yong, chairman says.
China’s motorcycle industry over half a century of vicissitudes of wind and rain, forming a more perfect production, development, marketing system, a considerable part of the independent intellectual property rights, there are a number of brand-name products covering domestic and international markets.
China Automobile Association, DU Fang Chi, Deputy Secretary-General stressed in an interview, especially since the reform and opening up, the motorcycle industry through the starting point for developing, integrating, restructuring, trials and hardships, ups and downs of a difficult journey through the motorcycle industry front, hard work, China is now among the world’s largest producer of motorcycles and motorcycle has become China’s international competitiveness has a certain mechanical products.
”China’s motorcycle industry 60 years of rapid development for China’s national economic development has made a tremendous contribution.” DU Fang Chi said that China’s motorcycle industry has a long industrial chain, employing more features, is currently directly or indirectly, for the community provided about 10 million jobs; China’s motorcycle production and sales has been highest in the world for 9 consecutive years, have been exported to 195 countries and regions, China’s motorcycle industry exports accounted for one-third of total production.
”Epitomize” boost investment in mergers and tidal
Mobo at the current meeting, the local motorcycle manufacturing industry of China’s four major sections Chongqing, Jiangsu and Zhejiang, Guangdong and Shandong and Henan no one absent, the plates with the full participation of representative business. Mobo at the past, the previous absence of several plates of Jiangsu and Zhejiang and Guangdong, have to be a great display of this Mobo.
”Guangdong and Chongqing plate plates have their special characteristics.” Exhibitors from Guangdong, told reporters at the Knights of vehicles, including Guangdong plate matching, etc. has its own advantages; and Chongqing in the engine, curved beam car, motorcycle culture has its own characteristics. As for the leading enterprises in the Yangtze River to Chongqing, large factories concerned, the exhibitors said that the Grand River saw in Chongqing complete package and mature markets. In Jiangmen, Lifan established plants; other cities in Guangdong, Loncin, Zongshen has factories and other enterprises.
In this regard, Gao Yong, said Longxin also has its own considerations. Loncin industry cash flow is currently adequate, there are 500 million -6 million of capital. The company has been trying to improve the quality of the operation, and gradually to consider listing. Motorcycles, engines, the machine will become a Loncin Industry Group listed on core resources. For a specific listing plan and time is unclear, said Gao Yong.
Mobo opening day, integration of Jialing, Jianshe, Qingqi, Tai-yang, and have Suzuki, Yamaha and other joint venture brands of China Ordnance Equipment Group Corporation (hereinafter referred to military equipment) motorcycle division debut, and immediately becoming the industry focus of attention.
June 29 of this year, soldiers loaded motorcycle division was established in Chongqing. The total assets of the business unit and sales revenue from more than 150 billion yuan, an annual capacity of more than 6 million units, becoming one of the world’s largest motorcycle group.
The reporter learned from the exhibition was informed that two months since the integration of military equipment, military equipment’s motorcycle enterprises in the network, and market forces have begun issued, followed by logistics, procurement, research and development also will have a series of actions.
Chongqing Municipal Committee of car by the letter of the Deputy Director Tan Jingyu, said in an interview, the Chinese motorcycle industry consolidation has become a trend. He predicted the next five years, China’s motorcycle enterprises will present more than 100 integrated into more than 50 or so. He said that China’s motorcycle industry, the degree of concentration is very low, 80% of the enterprises in the brand and technically there is no advantage, countries are also actively guide and promote the industry, mergers and acquisitions, there is strength in this round of restructuring of enterprises will be among the become stronger, and those who are weak in strength of the business out was inevitable.
”Going out” Moldovan enterprises inside and outside the Extension Market
”Loncin industry are not bad money, do not worry listing and financing.” Gao Yong said the Longxin industry will not give up the pace of overseas expansion, but also continue to strengthen its overseas investments.
In the industry who thinks that the Longxin Expo in the peer to publish a large pool of new products, an indication of its very self-confident, not afraid of competition attitude. At the same time, but also for “the basis of domestic, to expand overseas,” prepare a long-term plans. This argument is more credible, because in the current economic cold period, as the motorcycle export volume for three consecutive years No. 1 brand, Longxin already high-profile announcement not only will not give up, but will pay more attention to overseas markets, seize the recovery of the opportunities.
The financial crisis hit, narrowing the market, the domestic motorcycle enterprises were hard-pressed by these difficulties. Motorcycle Industry in China Development Forum, a number of industry experts believe that motorcycle enterprises to expand overseas market is an effective way to ride out the storm.
”Although China’s domestic market has become saturated, but the broad prospects in overseas markets. In many developing countries as an important means of transport motorcycles and even production tools, the demand is still very great.” Jialing Group, Gong Bing, chairman of the a journalist to reveal, Jialing set up in Africa motorcycle production and sales base.
In recent years, the global motorcycle market has been to maintain a rapid development momentum in 2008 the world’s total motorcycle sales reached 5,000 million. From the regional market distribution, the Asian market capacity of 40 million or so, a slight decline in Europe and North America, Africa and South American markets has grown rapidly. From the brand strength point of view, from Japan, China, India, Europe and the United States has been basically formed a monopoly of the brand momentum.
In 1985, Beijing became the first of a “limited-mo, Jin Mo” city. Up to now, China Jin Mo’s nearly 200 large and medium cities, while by the public, “darling” of the electric self (booster) car, the motorcycle was originally on the smaller market share, but also the “panic” to a chunk.
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